About Us
Finding Inspiration in Every Turn
The group was established in 1958 as Traders and importers dealing in water supply piping systems and sanitary and bathroom accessories. Later on, we extended our business in various local and all kinds of imported ceramic tiles, sanitary ware, and bathroom utilities.

Our Story
Alif Industry is one of the largest manufacturers in Pakistan by producing TURKPLAST PPR-C, U-PVC pipes and fitting, Electrical Conduits and PE pipes & fittings with the world's most advanced technology, With our Hi-tech fully automatic machinery. The highest quality standard of our products makes us distinctive in the industry.
The group has also launched a new line of home decor, fancy lights, and FoamBoard. We have six large display centers operating in Lahore for providing sales and after-sale services. The group is advancing and opening more display centers in the main cities of Pakistan.
Our Vision
To become a benchmark in PVC foamboard manufacturing, setting the standard for quality and sustainability, while enriching the environments where people live and work.
Our Mission
To pioneer in producing superior, eco-friendly PVC foamboards that redefine comfort and style, empowering our clients to create spaces that inspire and endure.
Core Values
Customer-Centric Excellence: Delivering beyond expectations.
Innovative Spirit: Pushing the boundaries of creativity.
Sustainable Growth: Expanding responsibly and sustainably.
Integrity in Action: Upholding our promises with honesty.
Respect for All: Valuing diversity and fostering inclusivity.
Continuous Improvement: Evolving with passion and purpose.